Holidays are the perfect time for promotions and sales. People are spending money left and right, and it’s time to capitalize on it for your business, whether you’re in retail or not. Check out some of these ideas and add your own to enter our competition below.
twelve days of christmas
Why not encourage customers to increase the gift giving period from one to 12 days? This period, called Christmas time, actually lasts until January 5, the day before the feast of the Epiphany. Running promotions after Christmas and email campaigns associated with this 12 day period can boost sales. Don’t let customers receive gifts only on the first day!
Fun fact: the most famous song is the 1780 English Road.
If anything, you should use these holidays to reconnect with your customers, connect to your database, and show your appreciation. This is especially important when you are the face of your business, such as a lawyer, consultant or real estate broker. Do something that makes you stand out or even better, take the time to hand-write your cards and add a personal note. Thought goes far!
Take these retail items off the shelves and put them in stockings, advertising them as “christmas stockings“. Stockings can be stuffed with just about anything, including gift certificates or notes stating what you actually bought if they don’t fit… The original stocking filler can be seen here in this 1880 painting of “Santa and His Works” by Thomas Nast. .
Santa Claus in your business.
Want Santa at your local store? No kidding, call the Santa Claus agency. (949) 673-7707. Looking for Santa Claus in New York?
Santa Richard Weissman of Beacon, New York, 12508. or Santa Tom T. of Staten Island, NY 10308.
No matter what holiday you’re celebrating and what business you’re in, consider offering and/or giving away gift certificates. Even if you don’t usually have products to sell, consider giving away an hour of your services for a flat rate or membership package. Gift certificates are win-win because the recipients get what they want and the buyer has very little to do – they can even email the certificate for delivery!
Run a contest!
At Under30CEO, we’re giving away six free months of the Rock Star Business Series (worth $282) to three random commenters on this post. Help us put together an amazing list of holiday promotions… Leave a comment on anything you want, from “Let the Salvation Army ring a bell outside of your business” to “Throw a holiday party for your clients” and “Ask a comedian to dress up and tell dirty jokes about Santa’s…
Be creative or use an example! Comment below.